The Creative and Web Services team administers and manages the UT System web site and all other digital and print media and collaborates with colleagues at the UT institutions and UT System Administration to lead, implement and maintain top-level communications that ensures, when applicable, consistent alignment to the UT System brand and visual guidelines.
Creative Services actively serves and collaborates with UT System offices and departments. Utilizing effective strategies and techniques, the team solves visual communication challenges through art direction, brand strategy, project management, print design and videography. Creative Services helps identify various audiences and provides the skill and creativity to visually communicate the UT System story – and assist in navigating departmental creative projects from concept to production. Additionally, the team works with UT institutions to create and provide official visual assets including, but not limited to, logos, seals, colors, visual identities and b-roll.
Contact: Mehran Poursmaeili
Creative Services offers:
- Conceptualization and creative execution
- Guidance on branding and graphic standards
- Business cards and letterhead
- Logos and visual identities
- Banners, specialty items and promotional materials
- Videography
- Staff headshots/portraits
- Brochures, posters and flyers
- Invitations, announcements and programs
- Certificates, plaques and awards
- Newsletters: print and electronic
- Environmental graphics
- Maps
UT System Brand Resources
Digital & Web Services maintains and enhances UT System’s content management infrastructure – empowering employees throughout the organization to efficiently and effectively publish information. In addition to providing daily web support, guidance and training to all offices – including the Board of Regents, Chancellor and Executive Offices – the team also collaborates with UT institutions to amplify their online messaging and to provide expert consultation on high-level web projects.
Contact: Webteam Mailing List
Digital & Web Services areas of expertise and services offered include:
- Custom web development and design
- Website publishing training and user support
- Digital and content strategy consultation
- Web accessibility compliance scanning and remediation
- Digital project scoping and software/vendor evaluation
- Troubleshooting and support for web publishers
- Web content migration
- Digital analytics reporting and interpretation
- Email communications design and execution
- Search engine optimization
- General technical problem solving
